SODA BLONDE: War? What is it good for?

CHALLENGING VIEWERS to consider the West’s complex web of involvement in armed conflict the world over, Irish indie-pop outfit SODA BLONDE have released a video to accompany latest single, ‘Why Die For Danzig.’

The idea behind the film – directed by the band’s Adam O’Regan – was born from their decision to withdraw from SXSW this year, prompted by their stance against the festival’s links to weapons manufacturers, and the military.

“In the video we challenge viewers to consider where Western involvement in warfare starts and ends,” said lead singer, Faye O’Rourke. “It uses the setting of a commercial photoshoot to introduce a narrative that slowly unveils deeper and darker implications.”

“Funded by our members club, this video represents a significant milestone in our journey as independent artists.”

Formed in 2019, the Dublin-based band consists of, O’Regan, O’Rourke, Donagh Seaver O’Leary, and Dylan Lynch. Drawing influences from a diverse range of genres, Soda Blonde’s music is characterized by complex melodies, poignant lyrics, and stunning vocals.

MAY 18                  Townhall Arts Space, Cavan, Ireland

AUG 3                    All Together Now 2024, Portlaw, Ireland

AUG 30                  Noorderzon Groningen 2024, Groningen, Netherlands

AUG 31                  Bruis 2024, Maastricht, Netherlands


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